In April 2007 the European public will be the witness of the first kick off for the NFL Europa. The NFL Europe originally called the World League of American Football has changed its name for the second time in its short history. It is intended as an effort to tighten the links with the NFL league and to highlight the importance of the German markets. This season the European league fans are promised to get a new face of professional football. The NFL European League not only has a new name, it also has a very particular logo, expressing by itself the endorsement of a giant of American football as it is the NFL League.These changes are the beginning of a big revamping to establish the American football as a major spectator and participation sport in Europe.Definitely, the European league created at the beginning as a developmental league, has become a challenge of businesses in hands of his new Managing Director Uwe Bergheim who fortunately counts with the support of NFL more than ever in the European League history. Hopefully, the European countries, especially the German population will become more identified with the NFL Europa. And to make this possible, European League Management and all the background staff including NFL League’s personnel will have to put their best effort to make the XV Yellow Strom World Bowl unforgettable.
By Julie Smith [ 22/02/2007 ][ viewed 111 times ]
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